“Because the purpose of business is to create a customer, the business enterprise has two–and only two–basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of the business.” Peter Drucker

Inovație

Invitatie Forum National Inovatie 2013:

“Marketing and innovation produce results; all the rest are costs.” Peter Drucker Anul trecut la Forumul pentru Inovatie in Romania am prezentat structura proiectului de Strategie ...

Detalii

Vanzari & stabilitate? B2B vs B2C? Viziunea noastra vs Heineken:

Rezultate pe termen scurt?Cum controlezi procesul de Vanzari? Cum se diferentieaza distribuitorii tai?Sunt doua intrebari de la care plec astazi si iti ofer resursele ...

Detalii

Transparenta » The Naked Brand

Adaptare » Transparenta » Brand » Performanta » Brand Equity Route?“The future belongs to brands that are true to themselves and to the people ...

Detalii

Inbound Marketing » Pull Marketing vs Push

Inbound Marketing? De ce sa ai o Strategie Online optimizata in recesiune?Nu iti lega la ochi Echipa de Vanzari in 2013! Ciclu Diferentiere / Profit 2013 ...

Detalii

Strategie Dezvoltare 2013

De ce nu vinzi in recesiune?Avantaj Competitional 5 » 1 versus Competitie? Vineri ne-am intors de la Forumul pentru Inovare in Romania unde am avut ...

Detalii

Invitatie » Forumul pentru Inovare in Romania 2012

Inovatie? » Va invitam la Forumul pentru Inovare in Romania, joi 18 Octombrie 2012, Bucuresti, Romexpo. Prezentarea noastra » De ce nu vinzi in recesiune? ...

Detalii

Despre Inovatie in Romania…

Inovatie in Romania? Brainstorming? "Stop wasting time and energy trying to keep your ideas from other. Focus instead on unlocking the value from those ideas ...

Detalii

Page 10 of 11« First...7891011