Muzeul catedralei mitropolitane 11 (1)
Work & Life Balance

Sărbători fericite!

“Voi onora Crăciunul în inima mea şi voi încerca să îl ţin tot anul.” C. Dickens
Strategie de Comunicare Fainosag, Ca odinioara, Familia Brasoveanu
Strategie B2B » B2C

Fainosag, Aflatoxina, Ca odinioara… Shave Time » Shave Money:

Advertising? Fabricat in Romania vs Produs Romanesc!?
Importanta logisticii in afacere
Blue Ocean Strategy · Inovație

Marketing Operational? Nivel Operational vs Nivel Strategic:

Blue Ocean Strategy Quote: "Don't Compete with Rivals, Make them Irrelevant"
Despre povesti frumoase si emotii in publicitate
Digital » Pull Marketing · Strategie B2B » B2C

Care este povestea brandului tau?

Storytelling? Tell the truth, spin a story, make it work. Despre rolul Agentiei Digitale in Digital Branding & Diferentiere » Vanzari Digitale, Lead Generation?
The Copenhagen Wheel
Inovație

Diferentiere? The Copenhagen Wheel:

Marketing and innovation produce results; all the rest are costs. Peter Drucker
Lead Generation, Strategie de Comunicare si COGS
Vânzări » Lead Generation

Vanzari digitale? Ce se intampla in 5 zile de Social Media?

Strategie Comunicare » Lead Generation? “A tiny change today brings a dramatically different tomorrow.” Bach. Nu iti lega la ochi Echipa de Vanzari!
Digital » Pull Marketing

Strategie Social Media 2014 » Think Different!

Strategie Social Media? 2013: “Social Media is like teenage sex, everybody’s excited about it but very few people are doing it well.” Keith Weed » Unilever CMO. 2014? “Remember, Pull…
Traditional Marketing is Dead
Digital » Pull Marketing · Strategie B2B » B2C

Don’t leave the Strategy unfinished… McKinsey & Co.

Traditional Marketing is dead... Nu iti lega la ochi Echipa de Vanzari in 2014!
Pull Marketing & Technology
Digital » Pull Marketing

Despre integrarea tehnologiei in Strategia de Marketing… Marketing Automation

Traditional Marketing is Dead? Technology is what enables Pull Marketing, but remember, Pull Marketing is not Technology, it´s a Strategy. Strategie 2014?
Think Different. Procesul de diferentiere Apple
Vânzări » Lead Generation

Think Different! Nu pune presiune distructiva pe Echipa de Vanzari in 2014!

Promovare, Plasament, Pret, Produs vs Companie, Colaboratori, Clienti, Competitie, Context? “The aim of marketing is to make selling unnecessary.”
Price Strategy. Roland Berger Strategy Consultans Romania
Vânzări » Lead Generation

Politica de preturi? Despre COGS:

Strategie Vanzari / Pret vs Pozitionare? “The key is not to call the decision maker. The key is to have the decision maker call you.” Jeffrey Gitomer. COGS?
Social Media 2014
Digital » Pull Marketing

Every Business is a Digital Business » Strategie Digitala 2014

"Digital behaviors are changing the face of business as usual, don't get left behind" Deloitte Digital. Agentie Digitala: 4P » Route to Market » Digital?
Strategy
Blue Ocean Strategy · Inovație

Strategia ta de Marketing este copiata?

Storytelling vs The battle for your mind » Mai exact, rolul pozitionarii in influentarea consumatorului. “Tell the truth, spin a story, make it work… “
Digital, tehnologie
Blue Ocean Strategy · Digital » Pull Marketing

Tu cum folosesti tehnologia? The battle for your mind?

Impactul tehnologiei? “Marketing and innovation produce results; all the rest are costs.” Peter Drucker. Nu iti lega la ochi Echipa de Vanzari in 2014 » Digital
Despre siguranta alimentara
Blue Ocean Strategy · Digital » Pull Marketing

Siguranta alimentatiei?

“If you are what you eat, and especially if you eat industrial food, as 99 percent of Americans do, what you are is corn." Siguranta alimentara? Ramai informat!