Lead Generation, Strategie de Comunicare si COGS
Vânzări » Lead Generation

Vanzari digitale? Ce se intampla in 5 zile de Social Media?

Strategie Comunicare » Lead Generation? “A tiny change today brings a dramatically different tomorrow.” Bach. Nu iti lega la ochi Echipa de Vanzari!
Digital » Pull Marketing

Strategie Social Media 2014 » Think Different!

Strategie Social Media? 2013: “Social Media is like teenage sex, everybody’s excited about it but very few people are doing it well.” Keith Weed » Unilever CMO. 2014? “Remember, Pull…
Pull Marketing & Technology
Digital » Pull Marketing

Despre integrarea tehnologiei in Strategia de Marketing… Marketing Automation

Traditional Marketing is Dead? Technology is what enables Pull Marketing, but remember, Pull Marketing is not Technology, it´s a Strategy. Strategie 2014?
Marketing Manager vs Consultant in Marketing
Inovație · Strategie B2B » B2C

Optimizeaza-ti resursele » O saptamana de consultanta 100% gratuita / luna?

Consultanta, instrument strategic? Care este rolul Consultantului in Marketing vs Marketing Managerul / Specialistul intern? ROI » Optimizare investitii?
Vanzari vs Campanii Advertising vs Strategie Brand
Blue Ocean Strategy · Digital » Pull Marketing

Sincronizare obiective Echipa Vanzari vs Campanii Advertising vs Strategie Brand:

Publicitate vs Returnare investitie? “A tiny change today brings a dramatically different tomorrow.” Richard Bach. Vanzari vs Structura procese Advertising?
Optimizare Plan Marketing 2014
Strategie B2B » B2C

Analiza Performanta 2014 & Plan Marketing 2015

Plan Marketing 2015? “Don’t Compete with Rivals, Make them Irrelevant”
Strategie Private Label in Romania
Strategie B2B » B2C

Cum evolueaza Private Label / competitia in Romania?

Traditional Trade » La doi Pasi? Modern Trade » Private Label? Carrefour » online? IKA, KA erodeaza marjele producatorilor? 50% din achizitiile lor?
Accenture 2013. Every Business is a Digital Business
Strategie B2B » B2C

Diferentiere? Reusesti doar cu publicitate?

De ce nu te pot ajuta Agentiile de Publicitate / Branding / PR...? Business Plan, Business Management, Brand Assets? Strategie? 4 etape, echilibru in recesiune?
Pozitionare si Strategie Social Media 2013-2016. Noncustomers
Digital » Pull Marketing

Sex & Social Media in 2013?

"Social Media is like teenage sex, everybody's excited about it but very few people are doing it well." Keith Weed » Unilever Global CMO
Romanian PPC & SEM
Digital » Pull Marketing

Ajuta-ti echipa sa vanda mai mult in 2013!

SEO Romania? Sharing is Caring » Daniel Ene, SEO Arch.
Work & Life Balance

Ligia Adam » Alin Vlad, Bitdefender » Awake?

Ligia Adam » Alin Vlad » Awake? Reputatie personala vs Brand angajator?
Revolution
Digital » Pull Marketing

Second Revolution » Strategie 2013

Strategie Marketing 2013? Don’t Compete with Rivals, Make them Irrelevant! Marketing Strategic in Recesiune? Optimizare proces?
Pull Marketing. Inbound
Digital » Pull Marketing · Inovație

Inbound Marketing » Pull Marketing vs Push

While Push Marketing focuses on the most likely potential customers, Pull Marketing should be focused on a totally different group of people » NON customers who are not yet ready…
Linkedin vs Facebook
Digital » Pull Marketing

Strategie Social Media Romania 2012 / 2013

Strategie Social Media? Inbound Marketing » Pull Marketing » Marketing Online? Nu iti lega la ochi Echipa de Vanzari in 2013!
Inovație

Why CMOs Are Facing Extinction?

Marketing 3.0 » CMO » Philip Kotler. Don’t Compete with Rivals, Make them Irrelevant!