Despre viitor
Digital » Pull Marketing

Anuleaza Strategia Competitiei » Comunicare Online vs Marketing Digital

Vanzari Digitale vs Marketing Digital? “Why do businesses succeed or ‪fail... ‬?”
Despre revolutia internetului
Digital » Pull Marketing

BiG Data » The concept of “Business Strategy” has to be rethought from first principles…

... the challenges include capture, analysis & visualization, curation, storage, search & sharing » BiG Data, @ Philip Evans » The Boston Consulting Group.
Despre istoria Dacilor
Inovație

Decoding Dacia

Decoding Dacia ... an attempt to link past to the present...
Despre Agricultura in Romania
Strategie B2B » B2C

Visual Hammer & Brainstorming Produse Romanesti:

"Orice creatie se naste dintr-un plans si o tacere" Constantin Noica, Sentimentul romanesc al fiintei, 1978: "... limba noastră are un cuvînt deosebit... "
Dan Puric, lansare carte Suflet Romanesc
Strategie B2B » B2C

Studiu & Analiza de Piata + ce mai scriu ziarele…

Elena Udrea vs Miscarea Populara? “Romania este o tara neobosita” Dan Puric
Cucuteni, Stonehenge
Branding / ReBranding

Structura Strategie / (Re)Branding Romania » Cucuteni

Cucuteni? Venus figurines » 28.000 - 15.000 B.C. / The Goddess Cult » video...
Logo, Element vizual Audi, Nike, Agil, Caroli Foods
[ companii 100% româneşti ] · Branding / ReBranding

ROTOFEI @ Agil Timișoara

Segmentare? “Recognizing the need is the primary condition for design.” Charles Eames. Structura procese Copywriting & Design » Images & Words...
Ghid Culori
Strategie B2B » B2C

Ce exprima Brandul tau? “Codul emotional” al culorilor in Branding…

SWOT Branding » Rebranding. Desenam frumos sau intelegem 4P-ul clientului?
Tartaria Sarmizegetusa Regia Dracon Lupul Dacic
R⊕Mania's Lost Heritage

Analiza SWOT Brand de Tara

Brandul de ţară, NU este IA, NU este Dacia … Daci, NU este Cucuteni !
Integrare mediu digital in Modelul de Business 2014
Strategie B2B » B2C

Plan de Afaceri 2014

Model Afaceri 2014 » Despre integrarea mediului digital in strategia afacerii.
Think Different. Procesul de diferentiere Apple
Vânzări » Lead Generation

Think Different! Nu pune presiune distructiva pe Echipa de Vanzari in 2014!

Promovare, Plasament, Pret, Produs vs Companie, Colaboratori, Clienti, Competitie, Context? “The aim of marketing is to make selling unnecessary.”
Tehnologie? Impact?
Blue Ocean Strategy · Digital » Pull Marketing

Eliminarea barierelor?

Despre impactul tehnologiei & eliminarea barierelor... “Marketing and innovation produce results; all the rest are costs.” Peter Drucker
Strategie Private Label in Romania
Strategie B2B » B2C

Cum evolueaza Private Label / competitia in Romania?

Traditional Trade » La doi Pasi? Modern Trade » Private Label? Carrefour » online? IKA, KA erodeaza marjele producatorilor? 50% din achizitiile lor?