Despre siguranta alimentara
Blue Ocean Strategy · Digital » Pull Marketing

Siguranta alimentatiei?

“If you are what you eat, and especially if you eat industrial food, as 99 percent of Americans do, what you are is corn." Siguranta alimentara? Ramai informat!
Agentie Branding vs Agentie Strategie
Strategie B2B » B2C

Audit PERENNA Premier

“... i design dreams.” Ralph Lauren
Balanced Scorecard Romania, Ascent Group, B2B Strategy Joint Venture
Blue Ocean Strategy · Strategie B2B » B2C

Performanta FMCG / B2C? Eliminarea intermediarilor, Route to Market 2014:

Route to Market 2014? FMCG » B2C » Producator? Eliminarea barierelor? Maria Grapini: "Eu chiar cred ca economia unei tari este un organism viu..."
Strategie Private Label in Romania
Strategie B2B » B2C

Cum evolueaza Private Label / competitia in Romania?

Traditional Trade » La doi Pasi? Modern Trade » Private Label? Carrefour » online? IKA, KA erodeaza marjele producatorilor? 50% din achizitiile lor?
Producator Roman vs Guvernul Victor Ponta
Strategie B2B » B2C

Influentarea deciziei de cumparare? Daca in 2013 nu vinzi in 2016 o sa iesi de pe piata » Garantat:

Producator Roman? Competitie multinationala? Cum te ajuta guvernul Victor Ponta? O sa iesi de pe piata in 3 ani? Diferentiere, echilibru in recesiune?
Blue Ocean Strategy

Aliante Strategice

Aliante Strategice? Externalizare Departament de Marketing sau Brand Equity Management?