Don’t Compete with Rivals, Make them Irrelevant! Stop benchmarking the competition. The more you benchmark your competitors, the more you tend to look like them!

Blue Ocean Strategy

The Problem Solver

De ce trebuie sa vindem Evian la pret de Biborteni in Romania? Pozitionare, Strategie de Brand & Comunicare *3 studii de caz Despre pozitionarea [yellow tail] am ...

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Cum sa nu ai competitie in turism:

Ramai informat(a) » Spam Free Update Strategie Digitala » In fiecare joi... Brand Finance Executive summary NATION BRANDS The annual report on NATION BRANDS | December 2014 "Tourism ...

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Strategia Dunarii: reputatie, strategie brand & comunicare!

MIT Sloan Management | Don’t Confuse Reputation With Brand Reiterez tema centrala a prezentarii. Daca "pui garoul" / optimizezi performanta in principalele 3 capitole analizate, ...

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Totul despre Strategia de Marketing a Romaniei… Daniel Rosca

De ce pierdem 37 de miliarde de USD anual? [caption id="" align="alignleft" width="80"] 1456[/caption] [caption id="" align="alignright" width="80"] RomanIA mea[/caption] [caption id="" align="aligncenter" width="80"] Stonehenge[/caption] [caption id="" align="alignright" ...

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Conferinta Cluster TraciaLand:

Ramai informat(a) » Spam Free Update Strategie Digitala » In fiecare joi... Reprezinti o companie cu ADN Romanesc? Stategia Dunarii: Otilia Magheru, fondatoare TraciaLand: "TRACIALAND este un concept de ...

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