Don’t Compete with Rivals, Make them Irrelevant! Stop benchmarking the competition. The more you benchmark your competitors, the more you tend to look like them!

Blue Ocean Strategy

Ce strategie are Coreea de Sud?

Cum tricksterii occidentali şmecheresc lumea * un articol de Ha-Joon Chang Ha-Joon Chang (Hangul: 장하준; hanja: 張夏准; born October 7, 1963) is a South Korean institutional ...

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Abordari Blue Ocean Strategy în Franţa

Ramai informat(ă) » Newsletter Update Strategie Digitală » În fiecare joi... Blue Awards 2015 " Les Blue Awards est un événement, organisé par l’école HEC et le ...

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2007, lansarea iPhone, o lecţie de poziţionare unică …

Cum a poziţionat Steve Jobs brandul Apple? * strategie Blue Ocean “You can’t just ask customers what they want and then try to give that to ...

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A different type of new year resolution [BOS]

Ramai informat(ă) » Newsletter Update Strategie Digitală » În fiecare joi... The 8 habits of strategy Babylonians made promises to their gods (* ΛRCODΛBΛRΛ) at the start ...

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Strategie 2016 [marketing & vânzări]

Astăzi vreau să punctăm câteva direcţii macro pentru 2016. "A strategy delineates a territory in which a company seeks to be unique." Michael Porter * 8 puncte ...

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