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Despre anticipare…
“Creating value is Product Management. This is the mantra of Marketing… ” Philip Kotler
Daniel Rosca, 4 Decembrie 2012: “More agencies are eyeing business usually handled by management consultants.”
Changing the game for our clients
Together, PwC and Strategy& are helping clients develop practical strategies to address their biggest challenges – and turn ideas into action:
Next level…
In ultimii 5 ani am anticipat toate trendurile din industria de Business Development… dupa regulile care sunt definitivate astazi (OgilvyRed vs Ogilvy & Mather) jucam & dezvoltam solutii de 5 ani!
Pentru ca nu poti sa externalizezi strategie la nivel de companii medii & mari (procesul de Marketing Strategic fiind parte integranta din Core Business… care genereaza de fapt afacerea) a venit momentul pentru urmatorul nivel… !
Am evitat in acesti 5 ani relocarea in Bucuresti, am lucrat exclusiv pe segmentul Small & Medium insa pentru mine acel moment a sosit. Probabil ca te-ai intrebat in acesti 5 ani de ce nu ti-am prezentat echipa B2B Strategy… nu este complicat. Pentru ca in functie de provocarile tale echipa este extrem de diversificata din punct de vedere al capabilitatilor:
Daniel Rosca » Background Profesional & project management concept B2B Strategy
* Overall benefits for portfolio clients: +10 / 39% annual turnover
* Over 500.000 euro’s revenue for B2B STRATEGY former Strategic Vision Development freelancing network partners.
* Plus 15 people project management, different capabilities: interim sales manager, KAM, art director, web & brand designers, copywriter, social media manager & community manager.
Daniel Rosca, 19 Octombrie 2013: “Branding Agencies are making up for that now by taking back strategic services from management consultants like McKinsey & Co. and Accenture… “
From strategy to implementation…
PwC and Strategy& (formerly Booz & Company) have come together to form a new kind of consulting business. As part of the PwC network, Strategy& will be a leading strategy firm in its own right and help PwC as a whole become the pre-eminent strategy-through-execution firm:
Next level » Angajeaza-ma
Business Development: Marketing Strategic, Strategie Vanzari » Brand Equity
Pentru ca rezultatele de pe blog vs campania #PrinTara » Business Networking au fost si sunt extrem de convingatoare pentru mine m-am decis sa detaliez si aici acest moment din cariera.
In acest moment am inceput procesul de recrutare McKinsey (Consultant in Strategie) si sunt deasemenea in discutii cu doua grupuri industriale din vest & sud. Nu a fost o decizie usoara insa sunt convins ca este singura cale spre urmatorul nivel in procesul de dezvoltare personala.
HR » Agentie Recrutare? In consecinta vreau cu aceasta ocazie sa ma intorc in circuitul fortei de munca si din punctul de vedere al recrutorilor. Va multumesc anticipat pentru feedback:
Ce se intampla cu reteaua de freelanceri B2B Strategy?
In principiu singura diferenta majora este trecerea personala de la Managing Partner la Consultant pentru entitatea de freelanceri… o sa-mi pastrez ritmul de blogging (m-am obisnuit :)) si o sa va anunt gamele de servicii restructurate.
Pana atunci raman neschimbate, inclusiv propunerea de Rebranding 100% gratuit:
* cu o singura mentiune, Auditul de Brand o sa il faca direct latura de design…
Ramai informat(a) » Diferentiaza-te… !
+40744336643 | roscadaniel@gmail.com | office@b2b-strategy.ro
Tags: Accenture, Accenture Romania, Aliante Strategice, Anticipare, Audit Brand, B2B Strategy™, Booz & Company, Brand Equity Management, Brand Equity Route, Brand Equity Strategy, Business Strategy, Consultanta, Consultanta Afaceri, Daniel ROŞCA, Diferentiere, Firme Consultanta, Lead Generation, Marketing Outsourcing, Marketing Strategic, McKinsey, McKinsey & Co., Ogilvy & Mather, OgilvyRed, Outsourcing, Philip Kotler, Project Management, PwC, reBranding, Strategie Vânzări, Strategie Vanzari 2014, Strategy
