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Buyology

RATIUNE IN MARKETING B2B
Strategie Comunicare

Felul în care gândim, acționăm și comunicăm!

Ce lecţie poate să înţeleagă un marketer B2B din B2C?
360 Ana Maria Petrescu Apple Buyer Personas Buyology Comunicare Segmentare Simon Sinek Strategie Marketing Apple Strategie Vanzari Apple
Gary Vaynerchuk & Simon Sinek
Strategie Comunicare

Gary Vaynerchuk & Simon Sinek

People don’t buy WHAT you do; They buy WHY you do it ! Simon
Buyology Gary Vaynerchuk Simon Sinek VaynerMedia Why you buy it?
[ companii 100% româneşti ] · Vânzări » Lead Generation

MBT România

Imagineaza-ti… 2, 3 sau 5 ani inaintea competitiei?
Buyology Emotie Eugen Petras Evolutie Experiente Limbic brain MBT Romania Medias NeuroMarketing Rational vs Emotional Sighişoara
the dream
Inovație

The future of Marketing | Test Drive Mercedes

The most common reason why people don’t bike is the amount of energy needed to do it...
Apple Buyology Daimler Florin Paun Forum Inovaţie Inovaţie Jesko Perrey Limbic brain Marketing Strategic McKinsey Consultants McKinsey Quarterly Mercedes Mercedes Benz Ola Källenius Onera Storytelling Strategie Marketing Apple The Copenhagen Wheel Think Outside the Box Training Marketing Why you buy it?
Airbus flight
Branding / ReBranding

Buyology / Limbic brain:

ALL marketing is NeuroMarketing... !
Airbus Ana Maria Petrescu Apple Buyology Emotie Family Flight NeuroMarketing Rational vs Emotional Simon Sinek Vegra Why you buy it?

Testimoniale

  • Adrian Gârmacea, Director General Barrier
  • Adrian Vrăjitoru, Service Manager Allianz
  • Alin Neagu, CEO, Green Future
  • Dorel Bajaliu, General Manager, Energoutilaj SA
  • Emanuel Popa, Director General, ProNat, Timișoara
  • Gabriel Bordea, Commercial Manager, Agil Timișoara
  • Gheorgheasa Mihai, B2B Performance Manager, Orange România
  • Horea Zaha, CEO, Banat Bun
  • Robert Zisu, CCO, HemoTreat™
  • Stanciu Marian, Director General, Savedoc

UNRIVALS » Proiecte

  • Affidea · Marketing Medical
  • Cablero · Marketing Industrial
  • De Colțești · FMCG & Packaging
  • NewTech · Automatizări Industriale
  • Pescado · FMCG B2B2C
  • Rezultate UNRIVALS
  • Romturingia · Automotive / ARO
  • TAMOS · Brand & Produs
  • Toate analizele SWOT

Strategie B2B

  • Buyer Persona vs ICP
  • Customer Journey B2B
  • Marketing FMCG B2B2C
  • Marketing Industrial
  • Packaging as Media
  • Percepția Pieței
  • Poziționare de Brand
  • Proprietate Cognitivă
  • Vânzări B2B Predictibile

UNRIVALS » Sistem

  • AI Brain · Memoria Companiei
  • BLOG » Insight-uri
  • COGNITIVE STRATEGY MAP ™
  • Expertiză Daniel Roșca
  • Harta Cognitivă de Decizie ™
  • SOVEREIGN ™ Scalare
  • UNRIVALS ™ Ultimate Supremacy
  • VANGUARD ™ Sistem de Creștere

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