“Because the purpose of business is to create a customer, the business enterprise has two–and only two–basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of the business.” Peter Drucker

Inovație

Inbound Marketing » Pull Marketing vs Push

Inbound Marketing? De ce sa ai o Strategie Online optimizata in recesiune?Nu iti lega la ochi Echipa de Vanzari in 2013! Ciclu Diferentiere / Profit 2013 ...

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Strategie Dezvoltare 2013

De ce nu vinzi in recesiune?Avantaj Competitional 5 » 1 versus Competitie? Vineri ne-am intors de la Forumul pentru Inovare in Romania unde am avut ...

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Invitatie » Forumul pentru Inovare in Romania 2012

Inovatie? » Va invitam la Forumul pentru Inovare in Romania, joi 18 Octombrie 2012, Bucuresti, Romexpo. Prezentarea noastra » De ce nu vinzi in recesiune? ...

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Despre Inovatie in Romania…

Inovatie in Romania? Brainstorming? "Stop wasting time and energy trying to keep your ideas from other. Focus instead on unlocking the value from those ideas ...

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Why CMOs Are Facing Extinction?

Marketing 3.0? Why CMOs Are Facing Extinction? "I am worried about CMOs. These game-changing trends will threaten the old marketing guard." Fast Company, iunie 2012, ...

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Tu ce viziune aveai acum 12 ani?

Diferentiatori Strategie Business? Banii de la banci depind de planul de afaceri.Viziune Resurse Umane? Implementare » translatia strategiei?"In general, planul trebuie sa contina elementele reale ...

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Cum ar reactiona competitia ta daca in 2012 ai castiga 1.5 milioane de euro prin integrarea in Strategia de Marketing a notiunii de Marketing Online?

1.5 milioane de euro generati de un singur blogger?Cum ar reactiona competitia ta daca in 2012 ai castiga 1.5 milioane de euro prin integrarea ...

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Te invitam la conferinta de Marketing B2B, 19 Aprilie, Athenee Palace Hilton, Bucuresti

Marketing B2B? Inovatie in segmentul Business to Business?Marketing 3.0?Ce program ai in 19 aprilie?Ne vedem la conferinta de Marketing B2B, Bucuresti, Athenee Palace Hilton?Sala ...

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